For 7 years I have been crafting outstanding first impression for businesses around the world that is hard to miss and, of course, makes them look damn good.
Highly recommended on LinkedIn
Identifying demographics, understanding user pain points, keeping your band voice intact, focusing on the solution, all while keeping an eye on the goal.
Visuals that grab the attention without deviating from your brand's guidelines. It encompasses everything that we must create in order to tell story effectively.
Motion design and animation that serves the purpose, not just an eye candy. Visual metaphors, characters and movements, everything crafted to perfection.
Gaurav Pant
IIT Delhi, 2012
Founder of design studio – CatoFilm
Ex Software Engineer & Data Analyst
EatSure
KwikStore
Apsara Skincare
The One
Saarthi
Kirana Hero
Purplefox
Paytm Travel
Nutshell
Rentomojo
Moonfrog
Gas-bud-e
Sumtracker
Dabur
Blackberrys
Sensiwise
If you are talking to people over the phone or email to explain them your product/service, then you definitely need a video for your business. A video is an engaging way to communicate your brand story, showcase products or services, and connect with your audience.
A good business video can enhance your online presence, improve customer engagement, potentially increase conversions and save you a lot of time.
Simple answer, No.
A business video is different from an ad. Business video serves the visitors on the website or app. It saves their time and explains things faster. That way they can make decision faster.
A business video can be edited into smaller segments to run ads and post on social media. But it might not always be possible.
It all starts with a conversation. You can book call with me and I will ask you a bunch of questions.
Based on the answers we can lock on a budget and deadline.
I usually take 2-3 weeks to finish a business video.
You can know more about my process in this blog post: Start your video journey
Animation and motion design is my expertise, but I also do live action videos, or usually a blend of both.
You can check my portfolio for such videos.
One good thing about an animated video is that it is a living asset, which can be modified for the future videos without much cost and effort.
Also, the assets created in one video can be used for many other videos, including the social media content.
I have made videos ranging from $500 to $5000.
It all depends on the design and animation complexity, video pacing (density), length of the video, number of revisions and the deadline.
I have created a LinkedIn post about how I price the explainer videos.
Or email me at gaurav@catofilm.com
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